WONDERY

Business Wars

Storytelling Reimagined

Project Summary:

WONDERY (An Amazon company) is one of the largest podcast publishers in the US. They became the fastest network to join the Top 10 Ranks by Podtrac, propelled by hit shows such as Dr. Death, Dirty John, American History Tellers, Business Wars, Hollywood & Crime, and Gladiator.

For their best-selling show, Business Wars, the Wondery team aspired to produce a series of promos for all its episodes.

We initiated a production spree to highlight the real personal stories of competing CEOs and brands such as Pepsi, Coca-Cola, Netflix, Blockbuster, McDonald's, and Burger King, with different, distinctive creative styles for each piece, producing well-crafted, eye-catching animations.

The project received many awards and was featured on Ads of the World. Now, let's dive in.

Year

2022-2023

industry

Entertainment

Creative Verticals

  • Creative Direction
  • Copywriting
  • Illustration
  • Animation

Main Film

In the cutthroat business world, there's only one rule: winner takes all. The richest companies in the world don't get that way by playing nice.
Business Wars shares the stories behind the world's biggest business rivalries. It helps you understand how these battles have shaped what you buy and how you live, putting you in the shoes of the dealmakers, executives, and stakeholders.

Main Film

In the cutthroat business world, there's only one rule: winner takes all. The richest companies in the world don't get that way by playing nice.
Business Wars shares the stories behind the world's biggest business rivalries. It helps you understand how these battles have shaped what you buy and how you live, putting you in the shoes of the dealmakers, executives, and stakeholders.

Netflix vs Blockbuster

About the brutal business battle between Netflix and Blockbuster, and later HBO. It all started around 1997 with Marc Randolph and his mathematician friend Reed Hastings. Randolph and Hastings knew they'd have to take on Blockbuster, but they didn't anticipate their business model would take on network television and eventually change the entire movie industry.

Netflix vs Blockbuster

About the brutal business battle between Netflix and Blockbuster, and later HBO. It all started around 1997 with Marc Randolph and his mathematician friend Reed Hastings. Randolph and Hastings knew they'd have to take on Blockbuster, but they didn't anticipate their business model would take on network television and eventually change the entire movie industry.

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Lamborghini vs Ferarri

In Maranello, Italy, Enzo Ferrari made a name for himself by building the most exotic road cars in the world. But when a dissatisfied customer named Ferruccio Lamborghini shows up to complain about his Ferrari, Enzo refuses to accept blame, accusing him of not knowing how to drive. Lamborghini vows revenge, launching its first model and kicking off one of the hottest automotive stories of the 1960s.

Pepsi vs Coke

The cola cops are coming. Pepsi, an upstart Coca-Cola imitator, grabs its rival's attention by serving its beverage to unsuspecting soda fountain customers. Coca-Cola moves fast, but it's not enough to stop Charles Guth, Pepsi's new owner. With his dirty business practices, he stays one step ahead of Coke. It'll be up to lawyer Walter Mack to stop the baddest man in the candy business.

Animatics & Making

Transforming complex narratives into visually stunning animations that captivate and engage through Box Office quality standards. With every frame, our team of skilled animators and storytellers delve deep into the nuances of business rivalries, creating a visual feast that enhances the gripping tales of Business Wars.

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